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School of Motion | Digital Illustration
Concept and Illustration: Rob Segaar
This pitch is for an ad campaign for a new boutique coffee and donut shop called Normal Coffee.
This script called for two sets of style frames, one to feature a caucasian female and the other to feature an African American female in order to represent the diversity of their client base.
I had a really fun time illustrating these characters. Each had to have their own personality, design aesthetic, and posture to evoke a personal sense of being.







NORMAL COFFEE + DONUTS

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